Equity is a human right whether it be in health, disability, education, employment or social services.
As today’s political and corporate arenas deal with complex commercial and consumer issues and viability concerns, Not for Profits (NFPs) must be professional and effective in their advocacy and marketing.
GoodWorks offers four advocacy packages but we can also create bespoke campaigns to meet a specific need.
For between $5,000 and $15,000 you will have a DIY Advocacy and Marketing Plan to execute independently and internally. GoodWorks can also provide consultancy at an hourly or retainer rate.
Costing between $15,000 and $30,000, Advocacy and Marketing 101 is designed to suit short-term campaigns of approximately three months. Advocacy 101 can include
· Board and staff briefings
· Advocacy strategy development
· Key messages
· Low level political engagement
Costing between $25,000 and $50,000, Advocacy and Marketing Campaigns are design to suit medium-term campaigns of approximately six to eight months. Campaigns can include
· Board and staff briefings
· Key messages
· Hero statements
· Board and staff advocacy training
· Advocacy strategy development
· Social media plan
· Communications plan
· Consumer engagement
· Medium level political engagement
Costing between $60,000 and $100,000, Advocacy and Engagement Plans are design to suit long-term campaigns of 10 months and more. Advocacy and Engagement Plans can include
· Board and staff briefings
· Board and staff advocacy training
· Speech writing
· Media campaign
· Engagement events
· Key messages
· Hero statements
· Communiques and newsletter
· Clinical trial data lay analysis
· Advocacy strategy development
· Social media plan
· Communications plan
· Community advocacy training
· Consumer engagement
· High-level ongoing political engagement.
GoodWorks can also consult on an hourly basis and we have a special discount for NFPs and community groups.
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